Company Profile · Consumer Cyclical

Coupang LLC

CPNG · US
Industry
Internet Platforms
Exchange
US
Country
USA
IPO date
Mar 11, 2021
Employees
108,000
Website
www.aboutcoupang.com
Current Price
$18
Live · Jun 18, 2026
Baillie Growth Score
46/100
Weak
Intrinsic Value · Three-Tier Range Current price $18 Live · Within the fair intrinsic-value range

Composite valuation range · conservative $10–$14 / fair $18–$26 / optimistic $30–$40. At $18, Within the fair intrinsic-value range.

At publication $15.85 (Jun 10, 2026)

Research on this stock
Coupang, Inc. / Coupang
CPNG · US
Watch
Coupang (CPNG.US) Zen Horizon Research Report

Coupang is South Korea's largest e-commerce platform, built around its Rocket Delivery first-party logistics moat, with more than 14 million Rocket WOW paid members. The core thesis is that Product Commerce remains a strong cash-generating base, while Eats, Play, fintech, Farfetch, and Taiwan expansion add optionality but also investment drag after a major customer data incident. Research rating Watch: a durable logistics compounder, but the 34 million-customer data incident, Q1 2026 operating loss, margin deleveraging, and Naver/Temu competition leave earnings visibility too low for a buy rating.

Internet Platforms Baillie 46 Jun 10, 2026
About the company

Coupang, Inc., together with its subsidiaries, owns and operates retail business through its mobile applications and internet websites in South Korea and internationally. It operates through Product Commerce and Developing Offerings segments. The Product Commerce segment includes Korean retail and marketplace offerings; Rocket Fresh, a fresh grocery offering; and advertising products. The Developing Offerings segment offers Eats, a restaurant ordering and delivery service; Play, an online content streaming service; fintech activities; and Farfetch, a luxury fashion marketplace. It also performs operations and support services in the United States, South Korea, Taiwan, Singapore, China, Japan, Europe, the United Kingdom, and India. Coupang, Inc. was incorporated in 2010 and is headquartered in Seattle, Washington.

Financial snapshot
Market cap$32.31B
Revenue (TTM)$35.13B
EBITDA$640M
Profit margin-0.47%
ROE-3.99%
Forward P/E35.34
PEG0.45
EPS-$0.10
52-week range$14.92 – $34.08
Analyst target$26.17
Analyst rating4.2 / 5

Data from EODHD, shown in the reporting currency; for reference only, not investment advice.

Background

History

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Industry position

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