Verisk Analytics, Inc.(VRSK) · Professional Information Services

Verisk Analytics Research from a Long-Term Owner's Perspective

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Verisk is a data and workflow SaaS company focused on the insurance ecosystem, with 2025 revenue of 3.073 billion and subscriptions accounting for 83%; the current price is USD 171.11, rated Watch.

The moat comes from the quasi-standard status inherited from its ISO predecessor and its embedded workflows. Subscriptions renew automatically and are prepaid, customer concentration is low, and the company has pricing power. Adjusted EBITDA margin is 55.9%, FCF of 1.192 billion has long exceeded net income, the long-term incentive target for ROIC is 25%, and the business is asset-light and stable. Judgment: the margin of safety is thin -- the FCF yield of 4.9% is only slightly above the 10Y U.S. Treasury yield of 4.57%; large buybacks have pushed shareholders' equity to -1.167 billion, net debt/EBITDA is 2.3x, the 2.35 billion AccuLynx acquisition was terminated by the FTC, and AI and privacy regulation are real sources of erosion.

DCF fair value is USD 165-185 per share, with an upside case of USD 225-250 per share; the current price already reflects a neutral case. The ideal buy range is USD 130-145; if long-term growth falls to 3-4% and the valuation compresses to 16-18x, a permanent drawdown of 30-40% is not unthinkable -- a good company, but not a good price.

Lead

Verisk is a leading insurance data and workflow SaaS company, with 2025 revenue of $3.073 billion, subscriptions at 83%, high gross margins, and strong FCF conversion. At 26.1x PE and a 4.9% FCF yield versus the 10-year Treasury yield of 4.57%, the spread is not wide. Report rating Watch: a high-quality compounder worth tracking, but new capital should wait for a wider margin of safety.

Full report

Prices in the article are as of publication; see the valuation band above for the live price.

Conclusion First

I will start with the concise conclusion, then lay out the reasoning.

Investment rating: Watch

Core judgment:

  • Fact: Verisk has largely refocused into a high-margin, high-cash-flow, asset-light data and workflow software company serving the insurance ecosystem. 2025 revenue was $3.073 billion, with about 83% from hosted subscriptions; in Q1 2026, that mix was about 84%. The company also states clearly that cash flow often precedes revenue recognition, which makes the business fairly predictable and gives it high cash-flow quality.

  • Inference: This is a "good business" and probably has a durable moat. The core rests on long-accumulated insurance data assets, standardized products, workflow positions deeply embedded in customer processes, and pricing power that can show through in inflationary environments. One of the main drivers of Underwriting growth in Q1 2026 was price increases for core solutions such as forms, rules, and loss costs.

  • Fact: But the current price is not cheap. As of 2026-05-23, VRSK traded at about $171.11 per share, with a market cap of about $23.138 billion and a trailing PE of about 26.1x. Based on rolling free cash flow, the FCF yield is only about 4.9%, and the spread versus the U.S. 10-year Treasury yield of about 4.57% is not wide.

  • View: This looks more like a high-quality company worth owning for the long term, but only at a better entry point, rather than a value stock that is "cheap" at the current price.

  • View: If you already own it at a lower price, I would lean toward "continue holding and tracking." If this is new capital and you are relatively conservative, I would rather wait patiently for a clearer margin of safety.

Is there a margin of safety at the current price: not obvious

Suitable investor profile:

  • More suitable for: long-term value investors and quality-growth investors

  • Generally suitable for: long-term holders willing to accept a "high quality but not undervalued" asset

  • Less suitable for: deeply conservative value investors seeking large discounts and a strong margin of safety

Biggest uncertainties:

  • Whether AI, privacy regulation, and changing data-access rules will weaken Verisk's data advantage and pricing power.

  • Whether it can continue to maintain roughly 6% organic or per-share cash-flow growth over the next 3 to 5 years, instead of relying mainly on price increases.

  • Whether management's capital allocation, especially large buybacks and M&A discipline, truly serves per-share intrinsic value growth.

Scores:

  • Business understandability: 4/5

  • Industry attractiveness: 4/5

  • Moat strength: 4/5

  • Management and capital allocation: 3/5

Below, I will try to distinguish among facts, inferences, assumptions, and views. Where I cannot confirm something strictly, I will state "unknown" or "additional information needed."

Understanding the Business

How the Company Makes Money

Fact: In its latest annual report, Verisk defines itself as a "data, analytics and technology provider" serving the insurance ecosystem, centered on insurance underwriting, claims, catastrophe and weather risk, anti-fraud, pricing, and workflow. 2025 revenue by business was Underwriting $2.180 billion and Claims $893 million; in Q1 2026, the figures were $552 million and $231 million, respectively.

Fact: Its customers are not only insurance companies. The company discloses that its claims database serves many P&C insurance customers, self-insured entities, third-party administrators, state anti-fraud agencies, and law-enforcement agencies. Its building and repair cost-estimation data is widely used by contractors and service providers in the U.S. and Canada that use computerized estimating systems. The company also serves life insurance and annuity customers.

Fact: Verisk's revenue model is mainly hosted subscriptions, supplemented by transactional and consulting/advisory revenue. The company discloses that subscriptions are usually prepaid quarterly or annually, typically have one-year terms, and often renew automatically. In 2025, about 83% of revenue came from hosted subscriptions and about 17% from transactional and consulting solutions; in Q1 2026, the mix was 84% / 16%.

Inference: This means Verisk is not essentially a technology company selling one-off projects. It is more like a hybrid of "insurance-industry infrastructure + data standards + workflow software." It does not depend on a single large deal, but on recurring, repeated, embedded fees.

Revenue Stability, Cost Structure, and Understandability

Fact: The company states clearly that its business has "low seasonality overall." Because subscriptions are prepaid, cash flow generally precedes revenue recognition, so first-quarter operating cash flow is often stronger.

Fact: Customer concentration is not high. In 2025, the top 50 customers represented about 42% of revenue, but no single customer accounted for more than about 3% of revenue. At the end of 2025, no single customer represented more than 6% of accounts receivable. In Q1 2026, the company also disclosed that no single customer contributed more than 10% of revenue.

Fact: Personnel expense is the largest cost item. In 2025 and 2024, personnel-related expenses represented about 55% and 56% of operating expenses. The company believes its model has economies of scale, with personnel expense growth expected to be below revenue growth.

Fact: This is not a business model without dependencies. In its risk factors, the company explicitly notes that as IT infrastructure migrates to the cloud, its systems are increasingly concentrated among a small number of large infrastructure providers, creating cloud-vendor lock-in, single-point-of-failure, and pricing risks. The company also depends on external data sources and customer-contributed data.

View: If the stock market closed for 5 years, I would be willing to hold this business, but not at any price. I understand how it makes money, and I recognize that it provides services that help customers improve efficiency, reduce claim errors, manage risk, and control fraud. But my tolerance for the current price is limited because most of the company's value comes from future cash flows, not recoverable hard assets on the balance sheet.

Industry and Competitive Landscape

What Stage the Industry Is In

Fact: Verisk is no longer the diversified company it once was across energy, specialized markets, and financial services. It has sold energy and other non-core businesses, and its focus is now concentrated on the insurance ecosystem. At its 2023 Investor Day, management described the U.S. P&C market as an approximately $4.0 billion serviceable market, with the company holding about 30% share. Management described long-term industry growth at about 4%, and targeted company growth of 100 to 200 basis points above the industry. This is management's framing and should not be treated directly as established fact, but it does reflect its view of industry maturity and growth room.

Inference: This is more like a mature but still steadily growing industry than a highly volatile, strongly cyclical, winner-take-all emerging arena. Insurers, reinsurers, contractors, and regulatory or law-enforcement-related customers all need better pricing, underwriting, anti-fraud, catastrophe-risk management, and claims-cost control over the long term.

Fact: The company's latest guidance still shows a 2026 revenue target of $3.190 billion to $3.240 billion, and adjusted EBITDA of $1.790 billion to $1.830 billion, indicating fairly high confidence in near- to medium-term demand.

Who the Competitors Are, and Where the Company Stands

Fact: The company does not describe the competitive landscape as a simple "one-on-one" situation. Instead, it says it faces different groups of competitors across different verticals: other statistical agents and advisory organizations, commercial property inspection and survey service providers, specialized technology and consulting companies, independent software providers for life insurance, P&C claims and catastrophe-modeling companies, and insurers' in-house technology teams.

Fact: Among adjacent public companies, the peer issuers Verisk selected in its 10-K performance comparison chart include Guidewire, Moody's, MSCI, S&P Global, Gartner, and FactSet. It is important to emphasize that these are not fully direct business-by-business comparables. They are a comparison group that capital markets often use for "high-quality data, analytics, and workflow platforms."

Inference: Broken down by area:

  • In catastrophe modeling, Moody's RMS is one important substitute.

  • In insurance workflow and adjacent core-system positions, platform software companies such as Guidewire create some "adjacent-position competition."

  • In insurance data, anti-fraud, pricing, and telematics data, LexisNexis Risk Solutions, customer-built systems, and emerging AI data workflows can all divert part of the value pool.

View: Verisk is probably a "good company in a good industry," but more precisely, it is a "quality company with infrastructure-like attributes in a mature industry." It is less like an explosive growth stock in a high-speed sector and more like a slow, steady compounding machine that the market already understands well.

Moat Analysis

Moat Checklist

Brand advantage: yes. Fact: Verisk's predecessor ISO is deeply tied to basic insurance-industry standards, forms, rules, loss costs, and similar elements. The company emphasizes that its products are embedded in customer workflows and supported by unique data assets and industry expertise. Inference: In insurance, this is not a consumer-brand moat. It is a "standard-setting or quasi-standard-setting position + industry trust."

Cost advantage: limited, but present. Fact: The company believes its business model has economies of scale, with personnel expense growth expected to be below revenue growth; in Q1 2026, adjusted EBITDA margin was 55.9%. Inference: Verisk is not the lowest-price competitor, but once its databases, models, and software platforms are built, marginal costs are low, and scale expansion can create profit leverage.

Scale advantage: strong. Fact: The company generated $3.073 billion of revenue in 2025 and is focused on the insurance ecosystem; its businesses cover multiple insurance workflow links, including underwriting, claims, catastrophe modeling, and life-insurance digitization. Inference: Larger customer coverage and deeper data accumulation can reinforce product completeness and industry acceptance.

Network effects: present, but not social-platform-style network effects. Fact: Its claims databases, fraud databases, underwriting and pricing products all depend on large amounts of industry-contributed or industry-participation data. The company emphasizes "proprietary datasets and distinctive insights" as competitive advantages. Inference: More accurately, this is a combination of "data-participation network effects" and "shared industry-standard effects."

Switching costs: fairly strong. Fact: Verisk's solutions are embedded in customer processes for underwriting, claims, pricing, fraud detection, and construction estimating, and subscriptions usually renew automatically. Inference: Once customers switch, they need to replace software, rebuild workflows, remap data, retrain employees, and adjust compliance and audit paths. Switching is therefore not easy.

Distribution advantage: medium. Verisk's advantage is not distribution channels. It is that the company itself is part of the insurance ecosystem. This is closer to "industry embeddedness" than traditional channel monopoly.

Patents, licenses, and regulatory barriers: medium. Fact: The company is subject to various privacy, financial, and data regulations, while also benefiting from entry barriers created by industry standards and long-term customer relationships.

Data advantage: the most important. Fact: Management directly cited proprietary datasets as a competitive advantage in the Q1 2026 earnings discussion; the annual report also repeatedly emphasizes unique data assets. View: This is VRSK's core moat.

Corporate culture or operating capability: fairly strong. Fact: Over the past three years, the company completed a portfolio reshaping toward the insurance business while maintaining high margins and high cash flow. Inference: It has shown strong operating discipline, although capital allocation is not flawless.

Capital allocation ability: medium. It has a long-term record of buybacks and dividends, as well as non-core asset sales that refocused the business. But high-priced buybacks in 2024 and the terminated AccuLynx transaction in 2025 show that capital allocation is not perfect.

Is the Moat Widening, Stable, or Narrowing

View: I lean toward overall stable, with pressure in some areas.

  • Widening areas: As more products are embedded in underwriting, claims, anti-fraud, and catastrophe-modeling processes, Verisk's "frequency of use" and "key node position" may continue to deepen. The company also clearly mentioned in Q1 that it would bring AI into core insurance workflows.

  • Areas under pressure: AI, privacy regulation, cloud-vendor lock-in, customer-built systems, and data-source restrictions are all real potential erosion factors. The company itself lists them as risks.

Inference: Competitors cannot replicate Verisk just by spending money. They also need years of industry relationships, contributed data, customer workflow integration, and credibility. This usually requires many years and substantial capital, and still may not fully replicate the company.

Fact: In Q1 2026, Verisk already showed some pricing power in an inflationary environment, with part of Underwriting growth coming from price increases for forms, rules, and loss-cost solutions.

Fact: Even in 2020-2021, revenue and operating cash flow continued to grow: 2020/2021 revenue was $2.785 billion and $2.999 billion, respectively, and operating cash flow was $1.068 billion and $1.156 billion. Inference: This indicates fairly strong resilience during economic downturns.

Management and Capital Allocation

Is Management Trustworthy

Fact: Lee Shavel has served as CEO since 2022 and as President since 2023. He previously served as Verisk's CFO, and before that as CFO and a corporate strategy executive at Nasdaq.

Fact: Governance is generally good. The proxy statement discloses that the board chair and CEO roles are separated; key committee members are 100% independent; the company has proxy access, annual director elections, Say-on-Pay, no poison pill, a ban on pledging/hedging shares by executives and directors, and a clawback policy.

Fact: The 2025 Say-on-Pay approval rate was about 96%.

View: I do not see evidence of "obvious dishonesty." Management is generally candid in disclosing risks, litigation, and failed transactions. But "trustworthy" does not mean every capital-allocation decision is well executed.

Ownership, Incentives, and Capital Use

Fact: As of 2026-02-27, the CEO held 247,549 shares, or less than 1% of the company. The company requires the CEO to hold shares worth at least 6x base salary, and he has met that requirement.

Inference: Management's dollar-level alignment is sufficient, but by ownership percentage it is not a "founder-like high-alignment" situation.

Fact: Compensation design emphasizes long-term incentives. In 2025, 80% of long-term incentives consisted of performance shares or options, with Relative TSR and ROIC as core metrics. Starting in 2025, the ROIC PSU uses a three-year average absolute ROIC, with a target of 25% and a threshold of 20%. The 2023-2025 ROIC PSU cycle achieved the maximum payout tier with 25% incremental ROIC.

View: This is a positive because the design at least encourages "returns" rather than only scale.

Buybacks, Dividends, and M&A Record

Fact: Verisk has long used both buybacks and dividends. In 2024, it repurchased 3.994 million shares at an average price of $263.04. In 2025, it repurchased 12.8499 million shares for $2.8012 billion, implying an average of about $218 per share based on disclosed data. In Q1 2026, it also executed a $1.5 billion ASR and made an additional $126.1 million of open-market repurchases. The ASR initial delivery price was $182.50 per share, and the average open-market repurchase price was $216.24 per share.

Inference: Buybacks help per-share value growth, and diluted share count has indeed fallen significantly. But if buyback prices are high, the company may simply be exchanging shareholder capital for fewer outstanding shares at an unattractive price. The 2024 buybacks do not look cheap today.

Fact: Diluted shares fell from 158.9 million shares in 2022 to 140.1 million shares in 2025. As of the end of Q1 2026, actual shares outstanding were 131.0 million shares.

Fact: On M&A, in 2025 the company announced a $2.35 billion acquisition of AccuLynx, but because the FTC did not complete its review before the transaction termination date, the company terminated the deal on 2025-12-26, triggering the special mandatory redemption of related notes. The company recognized about $33.90 million of redemption-related losses, and the two parties remain in litigation.

View: This shows at least two things. First, Verisk is willing to pursue strategic M&A, and the dollar amount can be large. Second, M&A execution risk and regulatory risk should not be underestimated. For conservative investors, this is not a positive.

Financial Quality and Owner Earnings

Key Financial Metrics

The table below prioritizes operating and cash-flow metrics. One important reminder: asset sales and portfolio reshaping between 2022 and 2023 disturbed comparability, so 2023-2025 and rolling metrics deserve more weight. LTM in the table means the rolling twelve-month period calculated as full-year 2025 + 2026Q1 - 2025Q1.

Year Revenue Operating profit Operating margin Net income attributable to parent Net margin Operating cash flow Capex Free cash flow FCF/net income Diluted shares
2020 $2.785 billion $1.038 billion 37.3% $713 million 25.6% $1.068 billion $247 million $821 million 1.15x 165.3 million
2021 $2.999 billion $1.001 billion 33.4% $666 million 22.2% $1.156 billion $268 million $887 million 1.33x 163.3 million
2022 $2.497 billion $1.407 billion 56.3% $954 million 38.2% $1.059 billion $275 million $784 million 0.82x 158.9 million
2023 $2.681 billion $1.132 billion 42.2% $615 million 22.9% $1.061 billion $230 million $831 million 1.35x 147.3 million
2024 $2.882 billion $1.254 billion 43.5% $958 million 33.3% $1.144 billion $224 million $920 million 0.96x 142.8 million
2025 $3.073 billion $1.344 billion 43.7% $908 million 29.6% $1.436 billion $244 million $1.192 billion 1.31x 140.1 million
Rolling twelve months to 2026Q1 $3.102 billion $1.366 billion 44.0% $910 million 29.3% $1.382 billion $254 million $1.127 billion 1.24x about 135 million

The 2020-2025 revenue, operating profit, net income, operating cash flow, capex, and diluted share count in the table come from the company's 2020, 2021, 2022, 2024, and 2025 10-K filings; LTM is estimated using full-year 2025 plus 2026Q1 minus 2025Q1.

How to Read the Financial Quality

Revenue growth Fact: Using the more comparable post-reshaping base, revenue rose from $2.681 billion in 2023 to $3.073 billion in 2025, a two-year CAGR of about 7%. Q1 2026 revenue grew 3.9% year over year, or 4.7% on an OCC basis. View: Mid-single-digit to high-single-digit growth in a mature industry is good, but it is not enough to justify "worth buying at any price."

Margin trend Fact: Operating margin rose from 42.2% in 2023 to 43.7% in 2025. Q1 2026 operating margin was about 45.0%, and adjusted EBITDA margin was 55.9%. Inference: High margins are more a structural advantage than a cyclical tailwind.

Operating cash flow and free cash flow Fact: Operating cash flow in 2023-2025 was $1.061 billion, $1.144 billion, and $1.436 billion, respectively. Free cash flow was about $831 million, $920 million, and $1.192 billion, respectively. In most years, FCF exceeded net income. View: This is a company whose cash earnings are stronger than accounting earnings, not the other way around.

Capex intensity Fact: Capex represented about 8.6%, 7.8%, and 7.9% of revenue in 2023-2025. The company's 2023 Investor Day also disclosed that historical capex/revenue was generally in the high-single-digit range. Inference: This is not a model that needs more and more capital as it grows. It remains fairly asset-light.

Balance sheet and leverage Fact: As of 2026Q1, cash and equivalents were $524.5 million, total debt was about $4.476 billion, and net debt was about $3.951 billion. Based on rough rolling EBITDA, net debt/EBITDA was about 2.3x. Shareholders' equity at quarter-end was -$1.167 billion. View: This is not a dangerous balance sheet, but it is also not so conservative that leverage can be ignored. Negative equity mainly comes from buybacks and does not mean the business is bleeding cash; but it means PB and book-value cushions have almost no reference value.

Interest coverage Inference: Based on rough rolling operating profit and interest expense, EBIT/interest is about 7.7x, still healthy. This is based on rolling operating profit of about $1.366 billion and rolling net interest of about $178 million.

Receivables, deferred revenue, and working capital Fact: The company's business is prepaid subscriptions. In Q1 2026, deferred revenue rose from $444 million at the end of 2025 to $681 million, while accounts receivable also rose from $422 million to $554 million. First-quarter cash flow is strongly seasonal, but this is consistent with the prepaid subscription model. View: For Verisk, receivables and deferred revenue matter more than "inventory." Working capital is generally not a sustained cash drain. It is more a manageable and partly favorable structure.

ROE, ROA, ROIC Fact: Because the company has carried out large buybacks for many years, equity was only $310 million at the end of 2025 and even turned negative in 2026Q1. Therefore, ROE is distorted and is not suitable as a standalone quality metric. Fact: The company directly includes ROIC in long-term incentives. Starting in 2025, the three-year average absolute ROIC target is 25%, and the 2023-2025 ROIC PSU achieved the highest payout tier with 25% ROIC. The 2023 Investor Day also disclosed a portfolio-adjusted 2022 pro forma ROIC of 27%. View: Although it is difficult to precisely reconstruct "economic ROIC" from public statements using a simple formula, management incentives and public disclosures suggest Verisk's capital returns are probably in an excellent range.

Accounting quality View: I do not see strong signals of financial fraud or aggressive accounting. The real issue to watch is not creative revenue recognition, but the distortion of margins and net income by one-off items, such as gains on asset sales, early debt-redemption losses, litigation reserves, and failed M&A costs. When analyzing Verisk, cash flow matters more than single-year net income.

Owner Earnings Analysis

I use a conservative method to estimate owner earnings. I do not try to make it look "pretty"; I try to make it hard to overstate.

Conservative definition:

Owner Earnings ≈ Operating cash flow - total capex The reason is that the company does not publicly split "maintenance capex" and "growth capex." In theory, maintenance capex may be lower than total capex, so this method is conservative.

2025 conservative Owner Earnings:

  • Net income: $908.3 million.

  • Add back non-cash expenses: depreciation and amortization of fixed assets $259.2 million, amortization of intangible assets $67.5 million. But in conservative owner earnings, I do not use "net income + non-cash expenses" directly as the final value; I use realized cash flow.

  • Working capital: no sustained cash drain overall; the prepaid subscription model often benefits cash flow.

  • Capex: $244.1 million.

  • 2025 conservative Owner Earnings ≈ 1.436 - 0.244 = $1.192 billion.

Rolling twelve-month conservative Owner Earnings to 2026Q1:

  • Rolling operating cash flow about $1.382 billion

  • Rolling capex about $254 million

  • Rolling conservative Owner Earnings ≈ $1.127 billion. The above is my rolling estimate based on full-year 2025, 2025Q1, and 2026Q1 disclosures.

View: For Verisk, free cash flow has long been close to or above net income, which is one of the traits that makes it resemble a "Buffett-style good business." At the current market cap, rolling conservative Owner Earnings imply a valuation of about 20.5x. This valuation is not absurd, but for a relatively conservative investor it is not cheap either.

Valuation and Margin of Safety

Method 1: Owner Earnings Discount Method

I use rolling Owner Earnings of $1.127 billion under the conservative method as the base cash flow and treat it as an approximation of distributable cash flow to shareholders. To avoid overstatement, I use three scenarios:

Conservative scenario

  • Initial Owner Earnings: $1.127 billion

  • Growth rate over the next 10 years: 4%

  • Discount rate: 10%

  • Terminal growth rate: 2.5%

  • Estimated equity value: about $17.18 billion, or about $127 per share (based on about 135 million shares)

  • Nature: conservative assumptions, suitable as a minimum-acceptance framework for conservative investors

Base scenario

  • Growth rate over the next 10 years: 6%

  • Discount rate: 9%

  • Terminal growth rate: 3%

  • Estimated equity value: about $24.34 billion, or about $180 per share

Bull scenario

  • Growth rate over the next 10 years: 8%

  • Discount rate: 8.5%

  • Terminal growth rate: 3.5%

  • Estimated equity value: about $33.27 billion, or about $246 per share

These numbers are my estimates based on the company's disclosed cash flow, margins, growth targets, and current capital structure. They are assumptions + inferences, not facts themselves. The factual base supporting these assumptions includes the high subscription mix, high margins, 2026 guidance, management's long-term revenue growth target, and continuing buybacks.

Based on the three scenarios above, I give the following ranges:

  • Conservative intrinsic value range: $120 to $135 per share

  • Reasonable intrinsic value range: $165 to $185 per share

  • Bull-case intrinsic value range: $225 to $250 per share

View: At the current share price of about $171.11, the market is broadly pricing you into the "base scenario," not offering a discount to the "conservative scenario."

Method 2: Relative Valuation

First, one premise: many of Verisk's direct business competitors are private companies, niche firms, or customer-built systems, so I use two comparison groups:

  • One group is high-quality data and analytics companies commonly used by capital markets: Moody's, S&P Global, FactSet

  • The other group is software companies closer to adjacent insurance workflow positions: Guidewire This is not a perfect apples-to-apples comparison, but it helps judge how the market prices high-quality data assets.

Company PE P/S P/FCF EV/EBITDA
Verisk about 26.1x about 7.3x about 20.1x about 15.7x-17.8x
Moody's about 32.2x about 10.0x about 28.6x about 21.4x
S&P Global about 26.4x about 8.0x EV/FCF about 24.4x about 17.2x
FactSet about 14.9x about 3.5x about 12.4x about 10.7x
Guidewire about 63.5x about 8.9x about 38.4x about 49x-113x

Relative valuation data comes from public market data around 2026-05-23. Note that different websites use slightly different definitions, so I focus on ranges and relative positioning rather than precision after the decimal point.

View: Verisk's current valuation is roughly:

  • Clearly cheaper than Moody's

  • Broadly close to S&P Global

  • Clearly more expensive than FactSet

  • Clearly cheaper than the higher-growth, higher-volatility software company Guidewire

This shows the market already recognizes Verisk's quality, but has not lifted it to the premium level of the very top data oligopolies. Put differently: it is not a bubble, but it is not cheap either.

Method 3: Asset or Liquidation Value

Fact: As of 2026Q1, the company had total assets of $4.598 billion, including goodwill of $1.863 billion and net intangible assets of $329 million; shareholders' equity was -$1.167 billion.

View: For a company like Verisk, asset value is almost useless for supporting an investment decision. Its value does not mainly reside in plants, land, or inventory, but in data, models, industry standards, customer relationships, and software embedding. Once these enter a liquidation scenario, the impairment would be very large. Therefore, book value not only fails to provide a margin of safety; it also reminds you that this is a company that can only be valued through future cash flows.

Margin of Safety Judgment

Is the current price cheap enough? View: no.

What is the most fragile assumption in the valuation? View: The most fragile assumption is not the margin, but whether owner earnings per share can still grow at 5%-7% over the next 5 to 10 years. If growth declines, today's price is hard to call cheap.

If growth is lower than expected, is a reasonable return still possible? Inference: If long-term growth is closer to 3%-4% rather than 6%, the base-case DCF value would probably fall to around $145 to $155 per share, below the current price. This judgment is based on cash-flow discount sensitivity analysis, not a fact disclosed by the company.

If margins decline, does the investment still work? Inference: If operating margin falls by 4 to 5 percentage points from the current roughly 44%, and growth also slows, intrinsic value would be marked down significantly. Since the current valuation is not low, tolerance for margin compression is limited.

If valuation multiples contract, could that create permanent loss? View: Yes. Today, you are not buying a low-multiple asset. You are buying a high-quality asset that already carries some premium. If, 10 years from now, the market is only willing to assign around 18x owner earnings rather than 20x+, your actual return may be only low-single-digit.

Required margin of safety and ideal buy price

  • Required margin of safety: at least 20%; for conservative investors, I would prefer closer to 25%

  • Ideal buy price range:$130 to $145

  • Acceptable holding price range:$145 to $185

  • Clearly overvalued price range:above $205

Risks, Comparisons, and Final Conclusion

Risks and the Bear Case

The most important risk is not short-term volatility, but whether "the gears of this compounding machine are being worn down."

Competitive risk Insurers can build systems internally, software platforms can extend into adjacent workflow links, and data suppliers are also increasing. The company itself acknowledges that competition comes from statistical agents, consulting firms, regional service providers, technology vendors, and customers' internal resources.

Technology substitution and AI risk The company clearly discloses that customers or third parties using AI may replace or weaken the value of its existing products; its own AI applications may also create compliance, privacy, bias, and intellectual-property issues. Reuters has also noted ongoing market concern about whether AI could erode the moats of data and analytics companies.

Regulatory and privacy risk Verisk handles large amounts of personal and commercial data and faces regulatory frameworks including FCRA, GLBA, DPPA, and GDPR. The company discloses that stricter future data-use restrictions could materially affect the business.

Financial leverage risk As of 2026Q1, net debt was about $3.95 billion. Although coverage ratios remain acceptable, financial flexibility is not as strong as for companies with large net cash positions in a high-rate environment. The company's 2023 Investor Day target leverage range is 2-3x Debt/EBITDA, and the current rough calculation is already at the high end of that range.

Management and capital-allocation risk The 2024 average repurchase price of $263 now looks high. The failed 2025 AccuLynx acquisition and related litigation show that M&A is not risk-free.

Overvaluation risk The current share price does not offer a deep discount. Rolling FCF yield is about 4.9%, while the U.S. 10-year Treasury yield is about 4.57%. For a relatively conservative investor, this stock-bond spread is not enough to create a strong margin of safety.

Cyclical risk Direct cyclicality is not strong, but insurance-industry capex, premium-pricing cycles, reinsurance-market changes, and customer-behavior changes caused by frequent catastrophes can still affect the rhythm of some Verisk products.

Customer concentration risk Overall concentration is not high, but the top 50 customers account for about 42% of revenue, and the industry itself is not highly fragmented.

Supply chain and cloud-infrastructure risk A small number of cloud providers create lock-in and single-point-of-failure risks, and the company explicitly discloses this risk.

FX and interest-rate risk Rising rates compress valuation. 2026 guidance expects full-year interest expense of $190 million to $200 million, clearly above the level of the past few years.

Accounting and litigation risk The company discloses several cases for which it still cannot estimate the upper bound of possible losses, including telematics/privacy litigation, Argus/JPMC trade-secret litigation, and AccuLynx M&A litigation.

The Strongest Opposing View

If I were making the bear case, I would put it this way:

Verisk is certainly a good company, but it may be valued as an "insurance data toll road" that can never be replaced. In reality, AI may lower the boundaries among specialized databases, rules engines, and workflow software; regulation may restrict data use; and customers may bring some analytics capabilities back in-house. Meanwhile, the company has used aggressive buybacks to push equity close to or below zero, and the current cash-flow yield is only slightly above the risk-free rate. Investors are therefore taking the risk of "a good company but ordinary returns," not the opportunity of "a good company bought cheaply."

What facts would make me admit this judgment was wrong?

  • Subscription revenue mix continues to decline, or automatic renewals and embedded products no longer bring stable cash flow.

  • Pricing power in core underwriting and claims products disappears, and long-term growth falls below 3%.

  • EBITDA/operating margins weaken materially and cannot recover, showing erosion of scale advantages.

  • Privacy/data litigation or regulatory changes restrict data supply, product usability, or entire business lines.

  • Net debt/EBITDA remains above 3x for a long period while the company continues to support EPS with debt-funded buybacks.

What is the largest permanent capital-loss scenario? It is not a short-term 20% decline in the stock price. It is buying at a price that assumes "perpetual cash-flow compounding," only to find a few years later that this is actually a mature software/data company with slowing growth, a marginally narrowing moat, and a valuation reverting to normal. In that case, long-term returns could be only low-single-digit, or even negative in real purchasing-power terms.

Comparison with Other Opportunities

Compared with the strongest competitors and adjacent comparables Verisk's business resilience and cash-flow quality are clearly better than those of high-volatility workflow software companies. But compared with the very top data oligopolies, its market is not as irreplaceable, and its valuation discount is not especially large.

Compared with the S&P 500 Index View: Buying Verisk at the current price may not clearly beat buying the index. The reason is simple: it is certainly better than many ordinary companies in the index, but your purchase price already reflects that. If you cannot value it precisely and track it over the long term, buying the index may be simpler.

Compared with the risk-free yield Verisk's current rolling FCF yield is about 4.9%, close to the U.S. 10-year Treasury yield of about 4.57%. In other words, when you buy the stock, the real bet is mainly on future growth, pricing power, and continuing buybacks, rather than on a wide cash-flow spread today.

If I could hold only 5 assets, would it be included? View: For new capital today, I would not put it among the top five priorities in a "hold only 5 assets" portfolio. The reason is not that the company is not good enough. The price is not good enough.

Investment Checklist

Check item Conclusion Brief explanation
Can I understand this business? Pass Insurance data, models, and workflow subscription business; clear structure
Does it have long-term stable demand? Pass Insurance underwriting, claims, anti-fraud, and catastrophe-modeling demand persists over the long term
Does it have a durable moat? Pass Data, standards, embedded workflows, and industry relationships form the moat
Does it have pricing power? Pass Q1 2026 core underwriting products already showed price increases
Can it generate stable free cash flow? Pass FCF has been strong for many years and mostly above net income
Are its capital returns excellent? Pass ROIC incentive design and public disclosures point to high returns
Is management trustworthy? Pass Governance and disclosure are good, but capital allocation is not perfect
Is capital allocation rational? Uncertain Non-core divestitures are positive; buyback and M&A discipline is debatable
Is the balance sheet solid? Pass Operations are solid, but leverage is not low and equity provides no cushion
Is valuation below intrinsic value? Fail Closer to reasonable valuation than clear undervaluation
Is the margin of safety sufficient? Fail Not enough for relatively conservative investors
Would I feel comfortable holding it for the long term? Pass Company quality is high, but only if the entry price is not too high
What key facts would make me sell? Pass Impaired data advantage, growth slowdown, worsening regulation/litigation, leverage out of control
Am I buying only because of stock price or emotion? Needs self-check This company is easy to understand and easy to like; avoid overpaying for a good company

Data Limitations

  • Unknown / additional information needed: the company does not publicly disclose an exact split between "maintenance capex" and "growth capex," so Owner Earnings uses a conservative approximation.

  • Unknown / additional information needed: precise market share by individual product, customer renewal rates, and net revenue retention were not fully disclosed in the public materials I retrieved this time.

  • Uncertain: the final outcome of the AccuLynx litigation has not been reached, and the company has also stated clearly that it currently cannot reasonably estimate possible losses.

Final Investment Conclusion

【Final Rating】 Watch

【One-Sentence Investment Thesis】 Verisk is a high-quality, strong-cash-flow insurance technology infrastructure company with a data and workflow moat, but at the current price, the market has largely priced in that quality, and the margin of safety is not wide enough.

【Core Bull Points】

  • High subscription mix, automatic renewals, cash received ahead of revenue recognition, and a stable business model.

  • Data assets, industry standards, and workflow embedding create a moat that is hard to replicate.

  • Strong free cash flow, moderate capex intensity, and an asset-light business.

  • Some pricing power, allowing growth even in an inflationary environment.

  • After the portfolio was refocused on insurance, quality and understandability improved.

【Core Bear Points】

  • Current valuation is not cheap and lacks an obvious margin of safety.

  • AI, privacy, and data-regulation risks could erode its core data advantage.

  • Part of the large buyback activity occurred at clearly expensive prices.

  • Leverage is not low, and negative equity means book assets provide no protection.

  • The terminated AccuLynx acquisition and subsequent litigation expose M&A and regulatory execution risk.

【Key Assumptions】

  • Owner earnings or cash flow per share can maintain annualized growth of roughly 5%-7% over the next 5 to 10 years.

  • Subscription revenue mix stays around 80%, and renewal quality does not deteriorate materially.

  • Operating margin remains broadly stable in the 43%-45% range, and adjusted EBITDA margin stays in the mid-50% range.

  • AI and regulatory changes do not materially damage its core data and workflow position.

  • Management continues buybacks with moderate leverage and better valuation discipline, rather than "paying any price for EPS."

【Fair Buy Price】 $130 to $145 per share. The basis is that this range roughly corresponds to a 20%-25% discount to my base intrinsic value range, and is also closer to the upper end of the conservative valuation range.

【Target Holding Period】 More than 10 years. If you do not hold through a full insurance cycle and technology-change cycle, it is hard to truly benefit from this type of company's compounding.

【Expected Annualized Return】 This is my subjective estimate, not a fact:

  • Conservative scenario: about 4%-6%

  • Base scenario: about 7%-9%

  • Bull scenario: about 10%-12%

【Maximum Loss Risk】 If growth falls to around 3% over the next few years, valuation falls back to a more ordinary 16x-18x owner earnings, and regulation or AI causes real product damage, a 30%-40% permanent capital loss from today's purchase price is not unimaginable.

【Tracking Indicators】

  • Hosted subscription revenue mix

  • OCC revenue growth

  • Growth quality of the two major lines, Underwriting and Claims

  • Adjusted EBITDA margin and operating margin

  • Operating cash flow and free cash flow

  • Net debt / EBITDA

  • Average buyback price and buyback size

  • Progress in privacy, data, and trade-secret litigation

  • Whether AI product rollout brings real incremental revenue

  • Whether 2026 and later guidance continues to be delivered

【Signals That Would Trigger Reassessment】

  • Subscription model weakens, and deferred revenue and prepayment characteristics decline materially

  • Core products lose pricing power

  • OCC growth is materially below 4% for several consecutive quarters

  • Margins break down materially with no visible recovery path

  • Leverage rises while the company continues high-priced buybacks

  • Major privacy/data litigation losses or regulatory restrictions damage business lines

  • Competitors or customer-built solutions materially erode Verisk's workflow position

【Final Recommendation】 If you buy Verisk as a business rather than as a ticker symbol, it probably deserves a place on your long-term watchlist and may even deserve heavy research at a lower price. But at today's price, for a balanced but relatively conservative long-term investor, I would rather remain restrained. Good business, fairly clear; good price, not yet clear enough.

This report is based on public information and does not constitute investment advice. Markets carry risk; invest with caution.

insurance dataworkflow softwaresubscriptionowner earningsvalue investing
Reader Q&A10

Baillie Framework · Ten Questions for Growth Investing

10

Hunting ten-year five-baggers among great growth stocks — pressing the upside question: "Can it get much bigger?"

Baillie Framework · Ten Questions for Growth Investing — score profile: 46/100 total Ceiling 5/10 · Revenue 2x 3/10 · Next engine 4/10 · Moat 6/10 · Reinvention 5/10 · Management 4/10 · Customer need 6/10 · Unit economics 8/10 · 5x path 2/10 · Blind spot 3/10 0510 How large is its market ceiling? Is it expanding an existing pie, or creating an entirely new market? — 5/10 Ceiling 5 Can its revenue at least double over the next five years? Will growth mainly be driven by volume, price, or new businesses? — 3/10 Revenue 2x 3 Five years from now, what will take over as the next growth engine? Does this "second curve" exist today? — 4/10 Next engine 4 What is its core competitive advantage? Will this moat widen or narrow over the next three to five years? — 6/10 Moat 6 If the core business is disrupted, does it have the DNA to reinvent itself? How does it handle mistakes and bad news? — 5/10 Reinvention 5 Does management (especially the founder) have a long-term view, and are its interests deeply tied to the company? Is it willing to sacrifice current profits for five to ten years out? — 4/10 Management 4 If it disappeared tomorrow, how much would customers miss it? Is its growth model sustainable and not dependent on harming society or regulation? — 6/10 Customer need 6 How are the unit economics of this business (gross margin, incremental returns)? Do they improve or deteriorate as scale increases? Where does the money it earns go? — 8/10 Unit economics 8 What conditions must hold simultaneously for it to rise fivefold in ten years? Are those conditions realistic? What expectations does today's share price imply? — 2/10 5x path 2 Why has the market not realized all of this yet? Is it because investors do not understand it, dismiss it, or cannot look far enough? What will become the "narrative inflection point"? — 3/10 Blind spot 3
  • How large is its market ceiling? Is it expanding an existing pie, or creating an entirely new market?5/10

    The ceiling is limited: this is a case of continuing to expand an already mature existing pie where it already has about 30% share, rather than creating a new market. Through Baillie Gifford LTGG's "5x in ten years" lens, this is exactly the least exciting part of Verisk: the size of the market ceiling makes it hard for the stock to be the kind of name whose 5x return is underwritten by explosive TAM expansion.

    Start with the size of the pie itself. At its 2023 Investor Day, management described the U.S. P&C (property and casualty insurance) serviceable market as about $4 billion, with Verisk's share at about 30%, long-term industry growth at about 4%, and the company's target at 100-200 basis points above the industry. The report already notes honestly that "this is management's framing and should not be treated directly as established fact." Even under this somewhat optimistic self-definition, a SAM of about $4 billion growing 4% a year leaves limited penetration headroom for a company whose 2025 revenue has already reached $3.073 billion. This is not "a newly ignited continent"; it is "an old pie where the company already stands near the center and growth is moderate."

    Now look at the actual pace of growth. In 2026 Q1, total revenue was $782.6 million, up +3.9% YoY (+4.7% on an OCC basis), including $552 million in underwriting and $231 million in claims. This mid-single-digit growth rate fully matches the description of "expanding an existing pie," not the exponential curve one would expect from "creating a new market." The report also describes the industry as "mature but still capable of steady growth" and "not much like an explosive growth stock in a high-growth industry."

    It does have some marginal levers for "expanding the pie": digitizing life insurance/annuities, bringing catastrophe modeling (in direct competition with Moody's RMS), anti-fraud, telematics data, and other adjacent links into the same workflow, as well as the recently launched upgrade to the U.S. tropical cyclone model on the Synergy Studio cloud platform. But these are all "horizontal densification inside the insurance ecosystem," not "opening new territory outside insurance." In fact, over the past few years the company has moved in the opposite direction, selling energy and other non-core businesses and deliberately narrowing itself back to the insurance ecosystem.

    The conclusion from a Baillie Gifford perspective: the direction of the ceiling is right (insurance is an evergreen necessity, and Verisk sits at a critical node), but the height of the ceiling is not friendly to a "5x imagination." This is a compounding machine that deepens penetration in a mature track. The blue-sky case is at most "outgrowing the industry by 1-2 percentage points and compounding per-share cash flow steadily through pricing and product densification," not "TAM surging from $4 billion to tens of billions." It is more accurate to understand it as a high-quality tollbooth inside an existing pie than as a creator of a new market.

    Jun 10, 2026
  • Can its revenue at least double over the next five years? Will growth mainly be driven by volume, price, or new businesses?3/10

    Almost certainly not. Doubling revenue over the next five years would require about 15% annualized compound growth, while Verisk is currently a mature mid-single-digit grower. The gap is an order-of-magnitude issue. Growth is mainly driven by "price," with limited contribution from volume and only a drop in the bucket from new businesses. This is the hard flaw that prevents it from fitting Baillie Gifford LTGG's "doubling revenue in five years" standard.

    Quantify the hurdle first. A five-year doubling = 1.149^5 ≈ 2.0, which means about 15% annualized revenue growth for five consecutive years. Look at Verisk's actual curve: full-year 2025 revenue was $3.073 billion, up +6.6% YoY; 2026 Q1 revenue was $782.6 million, +3.9% (+4.7% OCC). The company's own 2026 full-year guidance is total revenue of $3.190-$3.240 billion, implying a midpoint of about +4-5%. Management's long-term target at the 2023 Investor Day was only "100-200 basis points above the industry's roughly 4% growth rate," or a long-run steady-state rate around 5%-6%. Compare 5%-6% with the 15% needed to double, and the gap is about threefold. The conclusion is clearly "cannot double," and not by a close margin.

    Now break down the sources of growth. This is the key to understanding the nature of the business:

    • Price (pricing) is the main engine. In 2026 Q1, the underwriting business was OCC +5.3%, mainly driven by continued pricing on forms, rules, and loss cost solutions. The report also treats "demonstrating pricing power during inflation" as core evidence that the moat is being realized. That is positive (it shows pricing power is real), but it also exposes the growth ceiling: a business driven by price increases is naturally constrained by the price hikes customers can bear.
    • Volume (new customers/usage) contributes only modestly. Low customer concentration and automated renewals mean the installed base is solid, but incremental room from new customers is not large. In the U.S. P&C pie, Verisk already has about 30% share, and the marginal customers available for "further penetration" are increasingly thin. On the claims side, 2026 Q1 was OCC +3.4%, partly from improved anti-fraud value realization and new casualty customers, still in the single digits.
    • New businesses/the second curve are not enough to change the order of magnitude. AI entering core workflows, catastrophe modeling, and life insurance digitization are still early or in a densification phase. None has enough scale to lift overall growth from 5% toward 15%.

    The honest Baillie Gifford conclusion: Verisk is a classic example of "high-quality growth but low-magnitude growth." Cash flow comes upfront, subscription mix is about 84% (2026 Q1, per the report), and predictability is extremely strong, but that certainty exists precisely because it is no longer growing fast. It can give you "steady-state compounding + pricing + buyback-driven share shrinkage," but it cannot give you the kind of "five-year revenue doubling" that LTGG seeks.

    Jun 10, 2026
  • Five years from now, what will take over as the next growth engine? Does this "second curve" exist today?4/10

    There is no clear "second curve" capable of changing the order of magnitude. What is visible today is only a few densification lines inside core insurance workflows: AI entering workflows, catastrophe modeling, life insurance digitization, and anti-fraud. They look more like extensions of the main curve than independent new engines that can take over and drive a step-change in overall growth. This is Verisk's obvious weakness under Baillie Gifford's "second curve" interrogation.

    Start with what is not a second curve. Over the past few years, Verisk has moved in the opposite direction: selling energy and other non-core businesses and deliberately narrowing itself to the insurance ecosystem. Unlike some companies, it does not have "another leg" growing outside the body. It has focused all resources back onto one main road. That focus improves quality and understandability (the report treats this as a positive), but the cost is that "the eggs are more concentrated in the single insurance basket," naturally limiting the options for a second curve.

    Consider the visible candidates one by one and whether they are truly a second curve:

    • AI entering core insurance workflows. The company explicitly mentioned in 2026 Q1 that it would bring AI into underwriting/claims workflows, and it also recently launched an upgrade to the tropical cyclone model on the Synergy Studio cloud platform. But note the double-edged nature: the report also discloses that "customer or third-party use of AI may replace or weaken the value of its existing products." So for Verisk, AI is more likely a "defensive way to maintain the moat" than an "offensive move to open a new revenue pole." It helps prevent disruption, but it does not necessarily help lift growth from 5% to 15%.
    • Catastrophe modeling (competing with Moody's RMS). This is a real adjacent market, but Verisk is "one important participant" rather than a monopolist here. It is competing for existing spend and adding density, not building enough scale to take over as the next engine.
    • Life insurance/annuity digitization, anti-fraud, and telematics data. All are horizontal reuse of existing data capabilities into adjacent insurance links. In 2026 Q1, the claims side was OCC +3.4%, partly from anti-fraud value realization and new casualty customers. That is healthy, but the single-digit growth itself shows it cannot support the nonlinearity a "second curve" should have.

    Why does this subtract from the Baillie Gifford view? LTGG looks for companies where, when the main curve slows, the second curve can take over smoothly and re-accelerate overall growth. Verisk's lines are all embedded in the same insurance ecosystem, all single-digit densification, and highly correlated with one another. They are more like "multiple gears in the same compounding machine" than "a second engine that can ignite independently." Once the insurance industry's overall pricing power or penetration headroom peaks, these densification lines will likely slow together, rather than one of them pushing against the cycle and taking over.

    The honest conclusion: Verisk's "second curve" basically does not exist today (at least not the kind that can change the growth order of magnitude). Its story is "steady-state compounding on the main curve," not "first curve + second curve relay." That is not fatal for conservative long-term holders, but for growth investors seeking a 5x imagination, it is a gap that cannot be avoided.

    Jun 10, 2026
  • What is its core competitive advantage? Will this moat widen or narrow over the next three to five years?6/10

    The core advantage is a three-part combination of "proprietary insurance industry data assets + quasi-standard-setting status + switching costs deeply embedded in customer workflows." The moat is real and hard to replicate; over the next three to five years I judge it as broadly stable with localized pressure. It will not widen much, but it is unlikely to narrow in the near term either. This is Verisk's most solid area and deserves a good score from a Baillie Gifford perspective, but one must honestly distinguish between "the moat is wide" and "whether the moat can keep widening."

    Look at the evidence for the three pillars of the moat:

    • Data advantage (the most important). In the 2026 Q1 earnings discussion, management directly described proprietary datasets as a competitive advantage, and annual reports repeatedly emphasize unique data assets. Its claims databases, fraud databases, and underwriting pricing products all rely on large amounts of industry-contributed data. This is a form of "data-participation network effect": the more users there are, the more complete the data become, the more accurate the products become, and the harder it is for the industry to operate without them. For competitors to replicate this, spending money is not enough; they also need years of accumulated industry relationships and contributed data.
    • Quasi-standard-setting status. Its predecessor ISO is deeply tied to the insurance industry's foundational forms, rules, and loss costs, equivalent to "the industry's weights and measures." The moat in this status is not brand visibility, but the fact that "the entire industry's compliance and pricing processes default to using you as the benchmark."
    • Switching costs (embedded in workflows). Its solutions are embedded in customers' underwriting, claims, pricing, fraud detection, and building-estimation processes. Subscriptions auto-renewed, and 2026 Q1 subscription revenue was +7%. For customers, switching is not just changing software; it means rebuilding processes, data mappings, training, and audit trails.

    The moat has truly converted into profit, which is the key verification: in 2026 Q1, adjusted EBITDA margin was 55.9%, operating margin was about 45%, and the underwriting side was OCC +5.3% mainly through pricing. Being able to keep raising prices through inflation without losing customers is itself hard evidence of a moat.

    But Baillie Gifford asks whether it will widen or narrow over the next three to five years. Here the time frame must be separated honestly: high historical share and high margins prove only that "the moat has been wide"; the forward view depends on the margin:

    • Forces that can widen it: more products embedded in workflows, AI entering core processes and deepening its "critical node" position, and horizontal densification in catastrophe modeling/life insurance digitization.
    • Forces that pressure it (listed by the company itself as risks): ① AI may blur the boundaries among "specialized databases, rules engines, and workflow software," reducing the scarcity of specialized data; ② privacy/data regulation (FCRA, GLBA, DPPA, GDPR) may restrict data access and use; ③ customers may build internal systems and bring some analytics capabilities in-house; ④ cloud provider lock-in and restrictions on data sources. Reuters has also noted ongoing market concern over whether AI will erode the moats of data analytics companies.

    Overall judgment: over the next three to five years, the moat will likely be "broadly stable with localized pressure." It will not suddenly collapse (switching costs and standard status provide a multi-year buffer), but the probability of it "continuing to widen materially" is constrained by the real variables of AI and regulation. From a Baillie Gifford perspective, this is an "excellent but mature moat whose frontier is being tested by new technology": enough to support long-term holding, but not enough to support a narrative of "a continuously widening moat leading to a 5x imagination."

    Jun 10, 2026
  • If the core business is disrupted, does it have the DNA to reinvent itself? How does it handle mistakes and bad news?5/10

    Its reinvention DNA is "above average, but not tested by a true life-or-death ordeal": it has completed one successful portfolio reinvention (divesting energy and other non-core areas and focusing on insurance), and its disclosure of bad news is reasonably candid; but it has never gone through a crisis in which the core business was disrupted, so "whether it can be reborn after disruption" is more an inference than a proven fact. Baillie Gifford's question has two layers: "the DNA to reinvent itself if the core business is disrupted" and "how it handles mistakes and bad news." Verisk performs better on the second layer, while the first remains unknown.

    Start with "how it handles mistakes and bad news" (evidence exists, and performance is acceptable):

    • The most direct case is the AccuLynx acquisition. According to the report, in 2025 the company announced a $2.35 billion acquisition of AccuLynx, but because the FTC did not complete its review before the termination date, the company terminated the transaction on 2025-12-26, triggering special mandatory redemption of related notes, recognizing about $33.90 million in redemption losses, and leaving the parties still in litigation. The company's disclosure of this matter was candid: it did not hide it, and the risk factors explicitly listed the litigation. The report's judgment is that "I have not seen clear evidence of dishonesty; management has been broadly candid in disclosing risks, litigation, and the failed transaction."
    • The governance structure supports "facing bad news": the chair and CEO roles are separated, key committees are 100% independent, there is a clawback policy, and 2025 Say-on-Pay support was about 96%. These do not directly mean "it can reinvent itself," but they indicate that correction and accountability mechanisms are sound.

    There is also an honest deduction here: the AccuLynx case also exposed "M&A execution/regulatory risk." It shows that management is willing to pursue large strategic M&A, but its execution and regulatory judgment are not flawless. Handling mistakes "candidly" is good, but "making fewer mistakes in the first place" matters more.

    Now look at the "DNA to reinvent itself if the core business is disrupted" (critical, but untested):

    • The only positive evidence one can cite is that portfolio reinvention: over the past three years, it completed the transition from "diversified across energy/specialty markets/financial services" to "focused on the insurance ecosystem," while maintaining high profits and high cash flow during the transition. This proves it has the ability to "make active strategic trade-offs and execute without bleeding."
    • But that reinvention was "active slimming down," not "forced rebirth after external disruption." Verisk has never truly faced a life-or-death ordeal in which "core data/rules products are replaced by AI overnight." Yet this is exactly its largest tail risk today (the company itself discloses that AI may replace or weaken the value of its existing products). So if the core is disrupted, whether it can be reborn like a phoenix has no live evidence today; one can only make a somewhat positive inference based on "it has data assets, customer relationships, and a cash-flow buffer."
    • Evidence of resilience: even in 2020-2021, revenue and operating cash flow continued to grow (the report cites 2020/2021 revenue of $2.785 billion/$2.999 billion and operating cash flow of $1.068 billion/$1.156 billion). This shows cyclicality resilience, but "resisting cycles" and "resisting disruption" are different things.

    The honest Baillie Gifford conclusion: Verisk's "reinvention DNA" has "signs, but has not been tempered." It faces mistakes candidly and has one successful active transformation as a base, but lacks evidence of "coming back from the brink after the core is disrupted." Given that AI is exactly the disruption variable it is most likely to encounter, the uncertainty around whether this "reinvention DNA is strong enough" should be counted seriously as risk, rather than waved away with "it successfully transformed in the past."

    Jun 10, 2026
  • Does management (especially the founder) have a long-term view, and are its interests deeply tied to the company? Is it willing to sacrifice current profits for five to ten years out?4/10

    The long-term view is "fairly well institutionalized," but the interest alignment is "adequate professional-manager alignment" rather than "founder-style deep alignment": the CEO personally owns less than 1%. There is no strong evidence that it is willing to sacrifice current profits for five to ten years out; the incentive design instead leans more toward "return discipline" than "burning aggressively for the long term." Baillie Gifford particularly values founder-like long-termism, and on this dimension Verisk is only a "competent professional management team," not the LTGG-preferred "founder whose fate is tied to the company."

    Start with "founder/deep interest alignment" (an obvious relative weakness):

    • Verisk has no founder in charge. Current CEO Lee Shavel has served since 2022 and has also been president since 2023. Before that he was Verisk's CFO, and earlier he was CFO and a strategy executive at Nasdaq: a typical professional-manager path.
    • On share ownership: as of 2026-02-27, the CEO held 247,549 shares, less than 1%; the company requires the CEO to hold shares worth at least 6 times annual base salary, and he has met the requirement. At the current share price of about $182.55, this stake is roughly worth $45 million. The absolute-dollar alignment is adequate, but the report's characterization is apt: "by equity percentage, it is not the kind of founder-like high alignment."
    • Compared with Baillie Gifford's load-bearing cases (such as a founder holding 33%), Verisk's structure of "ownership <1%, meeting a mandatory holding requirement" is clearly weaker on "deeply tied to the company." This does not mean management is not responsible; it means the incentive comes from a "compensation contract," not from "having one's net worth and destiny staked on the company."

    Now look at whether the long-term view is institutionalized (a relative strength):

    • The compensation design emphasizes the long term: in 2025 long-term incentives, 80% were performance equity or options, with Relative TSR and ROIC as core metrics (per the report's proxy-statement reference); from 2025, ROIC PSUs use a three-year average absolute ROIC, with a target value of 25% and a threshold of 20%; the 2023-2025 cycle reached the maximum payout tier with 25% ROIC. The report's judgment is that "this is a positive because at least by design it encourages returns rather than simply chasing scale."
    • Governance is healthy: chair and CEO are separated, key committees are 100% independent, there is proxy access, annual director elections, Say-on-Pay (about 96% support in 2025), no poison pill, executive/director pledging and hedging are prohibited, and there is a clawback.

    "Whether it is willing to sacrifice current profits for five to ten years out" is exactly the double-edged side of ROIC-oriented incentives. Using ROIC as a core KPI encourages "capital discipline," but it may also suppress "investment for the distant future regardless of near-term returns." A management team assessed on ROIC is naturally reluctant to make large long-horizon investments that depress short-term ROIC. That creates tension with the Baillie Gifford-preferred temperament of "being willing to sacrifice today's profits for five years out and to burn cash to nurture a second curve." Verisk's capital allocation profile looks more like "steady dividends + large buybacks + focused divestitures" than "major upfront investment for a long-term vision." That is a virtue for conservative investors, but neutral to slightly weak from an LTGG perspective seeking aggressive growth.

    Honest conclusion: management is trustworthy, governance is strong, and incentive design is rational, but the two traits Baillie Gifford values most, "founder-style deep alignment" and "sacrificing the present for the future," are not prominent at Verisk. It is a reliable professional management team, not a founder team that would treat the company as a life's work and bet the future on it. A middle score for this question is fair.

    Jun 10, 2026
  • If it disappeared tomorrow, how much would customers miss it? Is its growth model sustainable and not dependent on harming society or regulation?6/10

    Customers would miss it a great deal: remove Verisk, and insurers' underwriting pricing, claims, anti-fraud, and catastrophe modeling processes would immediately jam. This "indispensability" is high. But its growth model sits near the red line of privacy/data regulation, and social and regulatory sustainability is a real overhang; it cannot simply be called "clean and sustainable." Baillie Gifford's two-part interrogation, "indispensability" and "social/regulatory sustainability," gives Verisk a high score on the former but only "sustainable with major uncertainty" on the latter.

    First: how much customers would miss it if it disappeared tomorrow (indispensability is high).

    • It is deeply embedded. Its solutions are embedded in customers' underwriting, claims, pricing, fraud detection, and building-estimation processes, and predecessor ISO's forms/rules/loss costs are equivalent to the "industry's weights and measures." Replacing it would not just mean changing software; customers would need to rebuild processes, data mappings, training, and compliance audit trails. The report judges that "switching is not easy."
    • The customer structure confirms stickiness. Subscription mix is about 84% (2026 Q1, per the report), subscriptions auto-renew, and subscription revenue was +7%; customer concentration is low (the top 50 account for about 42% of revenue, with no single customer above about 3%), showing that stickiness is "broad industry reliance," not "dependence on a few large customers."
    • Its service targets go well beyond insurers: self-insured entities, third-party administrators, state anti-fraud agencies, law enforcement, and contractors are also included. "Remove it, and part of the insurance ecosystem's infrastructure would be missing." That is strong indispensability.

    But one should honestly distinguish the "institutional sole-source" Baillie Gifford truly cares about from the "de facto standard" here: Verisk is "the industry's de facto benchmark," but not "a legally mandated, sole compliance source." Customers can theoretically build their own systems or move to alternatives such as Moody's RMS (catastrophe modeling) and LexisNexis Risk Solutions; the migration cost is just high and uneconomic. So it is "strongly indispensable," but not "absolutely indispensable like a statutory monopoly."

    Second: whether growth depends on harming society/regulation (a real soft spot).

    This is exactly the subtle point about Verisk versus businesses that "grow by harming users/evading regulation": its core asset is data, and data acquisition and use are being tightened by regulators globally:

    • The company is explicitly subject to multiple regulatory regimes including FCRA, GLBA, DPPA, and GDPR, and discloses that "stricter future data-use restrictions may materially affect the business."
    • It faces multiple lawsuits whose maximum losses still cannot be estimated, including telematics/privacy litigation and Argus/JPMC trade-secret litigation (as disclosed in the report). Telematics data businesses sit precisely in the public-opinion and regulatory gray zone of "whether data collection crosses the line."
    • Pricing-driven growth also carries social controversy: on the underwriting side, OCC +5.3% was mainly driven by price increases on forms/rules/loss costs. Continued price increases on insurance pricing infrastructure will transmit to premiums over time, and that is not free of resistance from regulators or the public.

    The honest Baillie Gifford conclusion: Verisk genuinely has the indispensability trait (customers would feel real pain if it were removed, and migration is hard), which reflects a high-quality moat. But the "social/regulatory sustainability" side deserves a discount. Its growth engines (proprietary data + pricing) sit directly in the path of tightening privacy regulation and data-compliance controversy, not in a safe zone far from risk. This is not "growth through wrongdoing," but it is also certainly not a clean business with "no regulatory or social controversy at all." The direction of regulation is one of the variables it most needs to monitor over the long term.

    Jun 10, 2026
  • How are the unit economics of this business (gross margin, incremental returns)? Do they improve or deteriorate as scale increases? Where does the money it earns go?8/10

    The unit economics are excellent: high gross margins, light assets, strong scale leverage, and cash profit consistently above accounting profit. Marginal economics should only improve as scale grows. The money it earns mainly goes to buybacks and dividends, but the "price discipline" of the buybacks is flawed. This is the part of Verisk that most resembles a "Buffett-style good business" and best withstands Baillie Gifford's interrogation. Business quality deserves a high score, while capital allocation deserves a question mark.

    Unit economics: they improve with scale, and the evidence is solid.

    • Top-tier profitability. In 2026 Q1, adjusted EBITDA margin was 55.9%, and operating margin was about 45%; full-year 2025 operating margin was 43.7% (per the report). Once databases, models, and software platforms are built, the marginal cost of serving one more customer is extremely low. This is classic "software/data scale economics."
    • Scale leverage is real. Personnel expense is the largest cost item (about 55%-56% of operating expenses), and the company explicitly says its business model has economies of scale and that personnel expense should grow more slowly than revenue. In other words, the larger revenue becomes, the structurally higher the margin should be; incremental returns rise with scale.
    • Light assets and high incremental returns. Capital expenditures are only around 8% of revenue (per the report: about 8.6%/7.8%/7.9% in 2023-2025), not a capital-intensive model that needs more money the more it grows.
    • Cash profit is stronger than accounting profit, the gold standard of quality. In full-year 2025, free cash flow was $1.192 billion, up +29.5% YoY, above net income of $908 million that year; in most years, FCF exceeds net income. The prepaid subscription model brings cash flow before revenue recognition, and working capital is often favorable rather than a continuing drain.
    • ROIC sits in an excellent range. Because long-term large buybacks have driven equity very low and even negative in 2026 Q1, ROE is distorted and unusable. But management set the three-year average absolute ROIC target at 25%, the 2023-2025 cycle reached the maximum payout tier at 25%, and 2022 pro forma ROIC was about 27% (per the report). Capital returns are very likely excellent.

    Where the money goes: mainly buybacks + dividends, with flawed discipline.

    • Buybacks are large and persistent: in 2025, the company repurchased about 12.85 million shares for about $2.801 billion (per the report), and in 2026 Q1 it executed another $1.5 billion ASR (initial delivery price $182.50/share) plus $126.1 million in open-market repurchases. Diluted share count fell from 158.9 million in 2022 to 131.0 million shares at the end of 2026 Q1, a real enhancement to per-share value.
    • But price discipline is the hard flaw: the 2024 average buyback price was about $263, which "looks clearly expensive relative to about $182.55 today." The report is precise here: "if the repurchase price is too high, it may simply exchange shareholder money for fewer outstanding shares at an unattractive price."
    • M&A has had a failed use of capital: the terminated AccuLynx acquisition + about $33.90 million redemption loss + litigation (per the report) show that M&A execution/regulatory risk should not be underestimated.

    The honest Baillie Gifford conclusion: unit economics are the company's strongest asset. High gross margins, light assets, strong scale leverage, and cash dominance mean unit economics should only improve as scale grows; this deserves a high score. But "where the money goes" pulls the overall assessment down: cash mainly returns to shareholders (buybacks + dividends) rather than being invested into high-return new growth poles that could amplify long-term compounding, and buyback timing discipline has clear flaws. Business quality is near full marks; capital allocation is rational but imperfect.

    Jun 10, 2026
  • What conditions must hold simultaneously for it to rise fivefold in ten years? Are those conditions realistic? What expectations does today's share price imply?2/10

    A fivefold rise in ten years requires about 17.5% annualized total return, while Verisk's steady-state growth is mid-single-digit. That means a 5x outcome is almost impossible to achieve through fundamentals alone. It would require three low-probability events at the same time: "growth doubling + further margin expansion + a large uplift in valuation multiple." At today's share price of about $182.55, the stock has already priced in a "neutral-to-optimistic" scenario and gives you almost no discount. This is Verisk's least favorable question under Baillie Gifford's interrogation: the condition chain for a 5x imagination is both demanding and mutually contradictory, while the current price has already pulled forward optimism.

    Quantify the hurdle first. A fivefold gain in ten years = 1.175^10 ≈ 5.0, requiring about 17.5% annualized total return (including dividends). Break that into "EPS/per-share cash-flow growth + dividends + change in valuation multiple": Verisk's current dividend yield is only about 1.1%, and buyback-driven share shrinkage contributes low single digits per year, so the remaining roughly 13%-14% must come from the combination of "per-share earnings growth + valuation expansion."

    For a 5x outcome, the following conditions must all hold. Look at each one's realism:

    1. Per-share owner earnings growth must run at about 10%+ for a long time. But the actual figures are: 2025 revenue +6.6%, 2026 Q1 +3.9% (OCC +4.7%), FY2026 guidance midpoint about +4-5%, and management's long-term target is only "industry growth of 4% + 100-200bp." Buybacks may amplify single-digit revenue growth into high-single-digit EPS growth, but getting to 10%+ requires a structural acceleration in growth, and there is no supporting evidence. Not realistic.
    2. Margins must keep expanding from an already 55.9% EBITDA base. But 44%-45% operating margin is already structurally high, with limited room for major further expansion, and AI/compliance spending may also erode it. Limited room.
    3. The valuation multiple must rise further from about 28x and not fall for ten years. Current trailing PE is about 27.8x, forward PE about 23x, already not cheap. The report even explicitly warns of reverse risk: "if the market is only willing to pay about 18x owner earnings ten years later rather than 20x+, actual returns may be only low single digits." The more likely direction is contraction, not expansion.

    These three conditions are not only individually low probability; they also contradict one another. In a mature industry, "growth acceleration" and "further margin expansion" are hard to achieve at the same time, and when high growth expectations disappoint, valuation compression usually follows. All three low-probability events must be true at once for 5x to work, so the compound probability is extremely low.

    Now look at "what expectations today's share price implies" (Baillie Gifford's core sub-question):

    • By valuation comparison: the report's neutral intrinsic value range is $165-$185, and the current price of about $182.55 is already near the top of that neutral range. The market is "pricing you for the neutral scenario, not giving you a conservative-scenario discount." Note: the current price is already up about 6.7% from the report snapshot date (2026-05-23) price of $171.11, making the margin of safety even thinner than at the time of writing.
    • By cash-flow yield: 2025 FCF was about $1.192 billion, implying an FCF yield of about 5.0% on the current market capitalization of about $23.9 billion, only slightly above the U.S. 10-year Treasury yield of about 4.57%. In other words, today's price already implies that "the market recognizes it as high quality and is willing to pay a premium for that quality," leaving almost no undervaluation room for a "growth surprise."

    The honest Baillie Gifford conclusion: the condition chain required for Verisk to rise fivefold in ten years is both demanding and self-contradictory, so its realism is low. And the current share price does not provide a safety cushion for that optimistic scenario; it has already priced in neutral-to-optimistic expectations. This is a "high-quality company worth holding for the long term, but at a price that is basically incapable of delivering 5x" name: good business, expensive price, and a 5x imagination at odds with today's entry price.

    Jun 10, 2026
  • Why has the market not realized all of this yet? Is it because investors do not understand it, dismiss it, or cannot look far enough? What will become the "narrative inflection point"?3/10

    The market is not failing to understand, dismissing, or failing to look far enough. Quite the opposite: the market already understands it clearly and has fully priced it. Verisk is not a mispriced or ignored stock, but a compounding machine that the market has understood and given a reasonably rich valuation. The real narrative inflection point is not "when the market discovers its quality," but whether "AI/regulation will shake the moat" or "growth falls below 3%." These are downside inflection points, not upside ones. Under Baillie Gifford's question of "why has the market not realized this yet," Verisk must honestly admit the conclusion: the premise of the question (that the market has not realized it yet) basically does not hold for Verisk.

    Answer directly: "is it because investors do not understand it, dismiss it, or cannot look far enough?" None of the three:

    • Not because investors do not understand it. Verisk's business structure is extremely clear: insurance data + quasi-standard + workflow subscriptions. Subscription mix is about 84% (2026 Q1, per the report), cash flow comes upfront, and predictability is extremely strong. This kind of "high-quality data/analytics platform" is one of the most familiar and thoroughly studied categories in capital markets, with ample institutional coverage.
    • Not because investors dismiss it. Valuation is direct evidence: trailing PE is about 27.8x and forward PE about 23x. Compared with the report's relative valuation group, it is clearly cheaper than Moody's (PE about 30x), broadly close to S&P Global, and clearly more expensive than FactSet (PE about 13-16x). The market is giving it the premium deserved by a high-quality data asset, not a "rejected discount."
    • Not because investors cannot look far enough. The market sees not only the positive side, but also the risks: Reuters has noted ongoing market concern over whether AI will erode the moat of data analytics companies. This shows that the market both recognizes its long-term merits and remains alert to risks, making the pricing fairly mature.

    So the truth is: the market has already realized it, and has already priced it. The report's judgment is incisive: "it has already been fully recognized by the market" and "the market has already recognized Verisk's high quality, but has not lifted it to the premium of the very top data oligopolies." The current price of about $182.55 sits near the upper end of the report's neutral intrinsic value range ($165-$185), and the FCF yield of about 5.0% is only slightly above the 10-year Treasury yield of about 4.57%. This is "reasonably rich after being understood," not "cheap because it is ignored." From Baillie Gifford's perspective of finding great growth stocks the market has not yet recognized, Verisk is the opposite: it is a name the market has long recognized and already credited fully.

    Baillie Gifford's follow-up question, "what will become the narrative inflection point," has a different answer for Verisk: the key inflection points are downside, not upside.

    • Downside inflection points (more likely and more important to watch): ① AI truly erodes product value, with specialized data/rules engines replaced by general AI and the moat narrowing at the margin; ② privacy/data regulation tightens (FCRA/GLBA/DPPA/GDPR), limiting data access or a specific business line (telematics litigation and similar issues are early signals); ③ OCC growth falls below 4% for multiple consecutive quarters and pricing power disappears; ④ the valuation multiple reverts from about 28x to a more ordinary 16-18x. If any of these lands, the "perpetual compounding tollbooth" narrative will be reset to "an ordinary mature data company with slowing growth," and the report warns that this scenario could produce 30%-40% permanent capital loss.
    • Upside inflection points (weaker and harder): AI produces quantifiable new revenue, or catastrophe modeling/life insurance digitization delivers above-expectation growth. But even if that happens, it is hard to lift the growth order of magnitude from single digits to a level that can support a 5x outcome (see this set's judgments on "five-year doubling" and "ten-year 5x").

    The honest Baillie Gifford conclusion: the standard answer template for this question ("the market does not understand/dismisses/cannot look far enough") barely applies to Verisk. The market understands it, looks far enough, and has already given it a reasonably rich valuation. It is not gold that has been wrongly sold off; it is a high-quality asset that has been polished bright and clearly price-tagged. For long-term investors, the real "inflection point" worth waiting for is a downside shock that compresses valuation (a selloff from AI panic, regulatory bad news, or growth stall), not "the market will eventually discover its quality," because the market discovered it long ago.

    Jun 10, 2026
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